Oct
Blue Streaks is an initiative designed to bring together the biker in every Yamaha fan at all levels, united by a love of riding and the appreciation of unique Yamaha quality. This means that we not only build outstanding motorcycles but also help create memorable experiences for riders.
Through this event, every motorcycle enthusiast got the opportunity to experience the thrill of riding and exploring the best of technology, performance, and safety features in Yamaha’s premium model range. During the event, activities like Gymkhana Ride were organized for the participants to showcase their talent and sharpen their riding skills. To further build excitement, a Test Ride Activity, a display of the Yamaha product range and an Accessories & Apparels Zone was also arranged. Another major highlight of the event was the Styling Zone, wherein customers indulged in various forms of face painting and tattoo art. The company will continue to organize the event to raise awareness of the brand’s commitment to promoting riding culture as a part of customers’ lifestyles.
The customer engagement event by Yamaha was the first in the region this year. Around 400 riders from Blue Streaks (a community of passionate Yamaha owners) and more than 1000 Yamaha fans participated in the event.
Through this event, every motorcycle enthusiast got the opportunity to experience the thrill of riding and exploring the best of technology, performance, and safety features in Yamaha’s premium model range. Another major highlight of the event was the Styling Zone, wherein customers indulged in various forms of face painting and tattoo art.
Any Yamaha two-wheeler owner in India can join the Blue Streaks community. One can join Blue Streaks by registering with us on the Blue Streaks website.